Last Updated: 12/02/25

At Beyond the Tree, we take your privacy seriously. This privacy policy explains how we collect, use, and protect your personal data when you visit our website Beyond the Tree.

1. Information We Collect
We collect various types of personal data when you use our website, including:

• Personal Information: This may include your name, email address, phone number, and other details you provide when contacting us, signing up for newsletters, or making a purchase.
• Technical Information: We automatically collect certain information about your device, such as IP address, browser type, operating system, and browsing patterns through cookies and other tracking technologies.
• Payment Information: If you make a purchase, we may collect your payment details (such as credit card information) via secure payment processors.

2. How We Use Your Information
We use the information we collect in the following ways:

• To provide, operate, and improve our services and website.
• To respond to your inquiries and provide customer support.
• To send you promotional materials, newsletters, or other communications (you can opt out at any time).
• To process your transactions securely.
• To comply with legal obligations.

3. Legal Basis for Processing Your Data
Under the General Data Protection Regulation (GDPR), we process your data based on the following legal grounds:

• Consent: When you provide your personal information voluntarily, such as subscribing to our newsletter.
• Contractual Necessity: For processing transactions and fulfilling your orders.
• Legitimate Interests: For improving our website, marketing, and preventing fraud.
• Legal Obligation: When required by law.

4. How We Protect Your Data
We use industry-standard security measures to protect your personal data. This includes encryption, firewalls, and secure payment systems. However, please be aware that no method of data transmission over the internet is 100% secure.

5. Sharing Your Information
We may share your personal data with third parties for the following reasons:

• With service providers who assist in operating our website or processing transactions.
• With legal authorities if required to comply with a legal obligation.
• If we are involved in a merger, acquisition, or asset sale, your data may be transferred as part of that process.

We do not sell or rent your personal information to third parties.

6. Cookies
Our website uses cookies to enhance user experience, analyse website traffic, and for advertising purposes. By using our website, you consent to our use of cookies as described in our Cookie Policy.

You can control and manage cookie preferences through your browser settings. However, please note that disabling cookies may impact your user experience on our site.

7. Your Rights
You have the following rights under the GDPR:

• The right to access the personal data we hold about you.
• The right to correct or update any incorrect or incomplete data.
• The right to request the deletion of your data (subject to certain legal obligations).
• The right to object to or restrict processing of your data.
• The right to withdraw consent at any time (if processing is based on consent).

To exercise any of these rights, please contact us at info@beyondthetree.co.uk.

8. Data Retention
We will retain your personal data only for as long as necessary to fulfil the purposes outlined in this privacy policy, or as required by law.

9. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of these sites. We encourage you to read the privacy policies of any third-party websites you visit.

10. Children’s Privacy
Our website is not intended for children under the age of 13, and we do not knowingly collect personal data from children. If we become aware that we have collected personal data from a child, we will take steps to delete it.

11. Changes to This Privacy Policy
We may update this privacy policy from time to time. Any changes will be posted on this page, and the “Last Updated” date will be revised accordingly. We encourage you to review this privacy policy periodically.

12. Contact Us
If you have any questions or concerns about this privacy policy or the way we handle your personal data, please contact us at:

info@beyondthetree.co.uk